"What You See is What You Get" Editor: A content editor that makes it easy for non-technical staff to produce compelling graphical content. Message templates are easily cloned to ensure your email publications have a consistent look and feel.
Personalized messaging: Customize messages for recipients with the dynamic insertion of personal data drawn from member records. Smart personalization ensures that individuals lacking data receive either generic values or a generic message.
Audience segmentation: 20/10 Direct's query-building tools make it easy to define list segments and target messages based on recipient characteristics or activities.
Scheduled, high-speed delivery: Schedule messages for launch at specified times. With 20/10 Direct's mail platform, mailings to even the largest lists are sent rapidly. |
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Interaction tracking: Automatically record who opens your messages, clicks on specific links, or visits pages to provide support.
Permission-based list building: Supports opt-ins using the 20/10 Direct wizard to create a form for your Web site, or through email response. The system automatically manages bounces and removal requests.
Multiple subscription support: 20/10 Direct supports multiple subscriptions, so recipients can easily control which publications they receive without removing themselves from all email communications.
Comprehensive reporting: Detail and summary level reports provide messaging activity, and detailed statistics on specific messages, including click-through rates, email bounces, and unsubscribe requests.
CAN-SPAM Complaint: 20/10 Direct's compliance with Bills.1618 Title III* passed by the 105th U.S. Congress ensures your message is delivered. |